How Blind Barrels is Changing Packaging

Blind Barrels is a whisky company that’s creating a unique whiskey tasting experience. This subscription box type of service offers distilleries that deliver a variety of flavors. Whiskey holds a ton of luxury flavors, and this packaging delivers. 

The Issues 

This is something that a lot of packaging suppliers do need. The team discovered what the ideal box would be for the company, but the problem is, they had to find companies that would accommodate the needs that are there. They went to over 20 different vendors to find it and wanted to find something that would work. They discovered they needed magnetic rigid boxes, and gold foil stamping, and also foam inserts that are custom.  They may have to use different vendors to get everything together. This would cost them a lot of costs and time.  They eventually found a solution.

Their solution 

They reached out and were able to work in a close manner, and a product specialist that works in a dedicated manner to create the perfect vision, brand identity, and the product. After ordering a bunch of samples, and also offering cosmetic changes and designs to the products, the cool thing about this is that they have the time efficiency, and the quality and some of the cost effective manners of this. 

They’ve managed to create the gold leaf, and the color litho that's there. They created the rigid boxes that were able to arrive in a pre-assembled manner due to the different manufacturing actions that were done. While they could use corrugated boxes, they also found that mailer boxes could also be an option, but they’re lengthy.

They decided to use corrugated boxes in order to ship them, and they didn’t want to use the mailer boxes. However, they used the mailer boxes to offer product integrity and some of the other benefits that come from this. For them, corrugated boxes were one of the best things, and they are able to, with this, ship them in an easy manner.



The Results of This 

Because of this packaging and the whiskey subscription boxes, there is now more positive feedback about the different packaging that they offer. With a lot of the customers loving the boxes, they’re able to reuse, share their experience, and are able to create a lot of customer satisfaction that’s there. Subscription boxes do need a churn rate, which is what a percentage of some of the different customers that lose within a certain period of time. 

Their churn rate is much smaller, and they want the packaging to help with this. They’ve been able to create a packaging that offers a big role. The subscribers have loved the product, and they’ve been offered consistent and totally positive feedback.  They’re able to create packaging and some of the presentations that’s there. This offers a time efficient, and a cost effective sort of means to create a supply chain and other packaging that’s there. The packaging offered the best capabilities and using this kind of packaging has helped a ton of companies grow to fruition.



For a lot of people, there are a lot of great benefits that come from this, and you’ll be able to, with all of this, create the best type of experience. For a lot of subscription based companies, there are a lot of great things you can do. You’ll be able to with this, create the right packaging, and keep customers around that’ll totally help with this. You’ll create the ultimate packaging experience and make it easier for you to craft the ideal packaging solution.


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